Malware comes in all shapes and sizes, but one of the most common types is “malvertising.” It’s everywhere – social media, websites, even on Google search results. 

So, what’s making malvertising even more dangerous these days? For one, hackers are using AI to make these fake ads look incredibly convincing. And according to Malwarebytes, malvertising spiked by 42% in just one month in late 2023!  

Knowing the basics about this online threat is key to staying safe. So, here’s the lowdown on malvertising, plus some tips on how to spot it and protect yourself. 

What Is “Malvertising?” 

Malvertising is the sneaky use of online ads to spread malware or trick people into sharing personal details. A great example is when the PlayStation 5 was released. It was in super high demand, so scammers pounced. Fake ads popped up on Google, looking like legit listings for the PS5. But instead of going to an official site, people who clicked were sent to fake websites designed to steal their logins and credit card details. 

Even though Google works to monitor its ads, scammers can sometimes get their ads up and running for hours or even days before they’re caught. These fake ads look just like regular sponsored ads, making them harder to spot. And it’s not just Google – malvertising can show up on social media feeds or reputable websites that have been compromised. 

Tips for Protecting Yourself from Malicious Online Ads 

Double-Check URLs 

Malicious ads often lead to websites that look almost identical to the real thing. Look carefully at the URL for small misspellings or odd characters – these can be red flags that something’s not right. 

Visit Websites Directly 

Want to be extra safe? Just skip clicking on ads altogether. Go directly to the website instead. If there’s a legit sale, you’ll find it on their site. This tip is useful for avoiding all kinds of phishing and scam attempts. 

Use a DNS Filter 

A DNS filter can help you out if you click on something sketchy. It checks websites for known risks and can redirect you to a warning page if it senses danger. This way, even if you accidentally click a bad link, you’re still protected. 

Don’t Log In Right After Clicking an Ad 

Malicious ads often lead to fake sites with login pages that look spot-on. If you enter your credentials, scammers might get access to accounts like your bank or Netflix. Instead, go to the official website in a new browser tab if you need to log in. 

Avoid Calling Ad Phone Numbers 

Some scams even include phone numbers, where fake “support reps” might try to trick you into giving personal info. This is a favourite tactic against seniors, who are often targeted by these scams. If you do find yourself on a suspicious call, don’t give out any personal details – just hang up. 

Skip Downloads from Ads 

“Get a free copy of MS Word” or “Download this amazing PC cleaner!” – these are classic traps. These types of ads often install malware on your device, not useful software. Avoid clicking on download links in ads, especially if it seems too good to be true. 

Spread the Word About Malvertising 

If you spot a sketchy ad, let others know! Sharing info about potential scams helps keep your friends, family, and coworkers safer. If you’re unsure about an ad, a quick Google search can usually confirm if it’s a scam. Building a community that’s cyber-aware can make a big difference. 

Improve Your Online Security Today 

Is your device fully updated? Do you have a strong anti-malware tool? What about DNS filtering to keep malicious sites out of reach? If you’re unsure, we’re here to help! Our cybersecurity experts can recommend affordable, effective solutions to protect you online. 

Give us a call or email to schedule a chat about your online security needs. 

Article used with permission from The Technology Press. 

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